Digital Communications Officer

Salary £26,934 per annum

Location Shrewsbury, Shropshire

The Vacancy

Full time, Permanent

Closing Date: 16th March 2022

Interview Date: WC 21st March 2022

The Digital Communications Officer will support the delivery of campaigns and marketing elements by developing, implementing, tracking and optimising website and digital communication channels. This includes social media, digital advertising and fundraising, integrated campaigns, SEO, marketing automation, content design and development, website development and maintenance, specific channel selection with alignment and user experience for relevant audiences.

Working on campaigns, appeals and projects that directly relate to Shropshire’s wildlife conservation and people’s connection with nature, whilst maintaining the proactive/reactive pace of digital communications day to day. The role will ensure the continued delivery of creative, impactful communications and engagement activities under the principles of equality, diversity, and inclusivity.

We are looking for you to have experience with social media management, PPC advertising, digital fundraising, email communications (eg Mailchimp) and of effectively using various digital platforms and emerging technologies for awareness raising and/or income generation. You will have an excellent understanding of digital marketing concepts and best practices and strong knowledge and ability to interpret analytics and tracking tools. You’ll be creative when it comes to content, relevant for influencing different audiences.

Experience in the charity sector is highly desirable as is knowledge of, or interest in wildlife and the natural environment.

Shropshire Wildlife Trust works across Shropshire (including Telford & Wrekin) to confront the ‘triple emergency’ of climate crisis, ecological crisis, and people’s disconnection from nature. We combine advocacy and campaigning with projects to restore nature and to engage people. We manage 41 nature reserves, and we have 46 staff, 500 volunteers, and over 9,000 members. The Trust is an autonomous charity, but we are increasingly working collectively as part of The Wildlife Trusts to ensure that our local actions have a national impact and help to address global issues.

The Trust is committed to building a diverse workforce and is developing an Agile working policy which will allow colleagues to work in a flexible manner. Our office base is set in the centre of Shrewsbury and is surrounded by gardens but also accessible for the town and commuter networks. Whilst an element of office work will be a requirement we also offer home working and flexible hours in a friendly and supportive environment

INDNET

Who we are

Shropshire Wildlife Trust (SWT) has a vision of a thriving natural world, where Shropshire's wildlife and natural habitats play a valued role in addressing the climate and ecological emergencies, and people are inspired and empowered to take action for nature. We combine projects across Shropshire (including Telford & Wrekin) with advocacy and campaigning to restore nature and to engage people. We manage over 40 nature reserves and have almost 50 staff, 300 volunteers, and over 9000 members. SWT is an autonomous charity, but we are increasingly working collectively, as part of The Wildlife Trusts (TWT), to ensure that our local actions have a national impact and help to address global issues.

We value courage, respect, integrity, trust and responsibility. Whilst we are passionate in promoting our aims, we are not judgemental and are inclusive. We want our people to be as diverse as nature, so we particularly encourage applications from people who are underrepresented within our sector, including people from minority backgrounds and people with disabilities. We are committed to creating a movement that recognises and truly values individual differences and identities.

As a Disability Confident employer, we are committed to offering an interview to anyone with a disability that meets all the essential criteria for the post. Please let us know if you require any adjustments to make our recruitment process more accessible.

What we do