SEO Director

We’re looking for a strategically-minded and energising SEO Director to lead our organic performance offering alongside our SEO Channel Lead — building deeper client partnerships, evolving our service, and future-proofing how we deliver SEO.

You’ll be on a clear track to Senior Leadership Team (SLT) membership, with EMI share options available for the right candidate. This is a role for someone who wants to make a real strategic impact — with the flexibility to work four days per week up to full-time.

You’ll drive service innovation, retention, and new business alongside our CEO, Strategy & Performance Director, and Business Development Director.

🚀 Why this role matters

This is more than a leadership post — it’s a chance to shape the next chapter of organic performance for our agency and our clients.

You’ll be the strategic lead for all things SEO: from technical audits and content strategy to AI-led innovations and scalable service development. You’ll also be a trusted voice to clients, prospects, and the wider team — raising the bar on performance and delivery.

This is a rare opportunity to shape not just SEO performance — but the future of how performance marketing is delivered.

💡 What you’ll be doing

• Lead the SEO strategy across our client base — ensuring everything we deliver is impactful, future-facing, and best-in-class
• Work closely with our SEO Channel Lead and a skilled team of SEO, content, and outreach specialists
• Take full ownership of senior client relationships — building trust, joining regular cadence meetings, and providing strategic direction
• Mentor, coach, and lead the SEO team — creating a collaborative, high-performance, and growth-focused culture
• Continuously evolve our SEO service proposition — aligning with market shifts, AI innovation, and cross-channel thinking
• Play a key role in new business and marketing — working directly with the CEO and SLT on pitch strategy and positioning
• Host monthly SEO deep dives and knowledge-sharing sessions — for clients, prospects, and the internal team
• Champion the right tools and practices — including GA4, Ahrefs, Screaming Frog, ChatGPT, and emerging AI platforms
• Collaborate cross-channel — working alongside Paid Media, Content, CRO/UX, and Analytics teams to deliver joined-up strategy

📈 What success looks like

• You’re in front of clients regularly — inspiring confidence, building trust, and acting as a go-to strategic advisor on all things organic
• You’re coaching and energising people — lifting the confidence, capability, and ambition of both clients and internal teams
• You’re helping us lead the next evolution of organic search — including how we help clients capitalise on generative AI and the future of search experiences
• You’re breaking down silos — working closely with Paid Media, UX, and CRO to deliver fully integrated performance strategies
• You’re visible and vocal — regularly recording Loom videos to keep clients updated and share perspective on key shifts in the search landscape
• You’re driving demand — running engaging half-day organic search workshops for prospects in key UK cities every 6 weeks
• You’re part of our growth engine — collaborating with our Client Leadership and New Business teams to win, retain, and grow high-value accounts

🙌 Who you are

• An experienced SEO leader with a strong track record across strategy, content, and technical SEO
• A confident team manager and mentor — able to coach individuals and inspire a high-performance culture
• Commercially and strategically aware — you understand the broader impact of SEO within marketing and business growth
• Comfortable with senior client relationships — trusted for your insight, clarity, and long-term thinking
• A cross-channel thinker — experience working alongside Paid, Content, UX/CRO, and Analytics is a major plus
• Curious and future-facing — passionate about innovation, AI, automation, and evolving best practices

📍 Working model & package

• Location: Hybrid — work remotely or join us in Birmingham (Lichfield) or Manchester City Centre
• Schedule: 4 days/week up to full-time
• Start: We’re flexible — we’ll work around the right person
• Salary: £45–60k+ FTE, depending on experience and scope

💰 Compensation & benefits

• Competitive salary tailored to your experience and the value you bring
• For the right candidate:
  • Track to Senior Leadership Team (SLT)
  • EMI share options as part of our growth and long-term incentives
• Clear development pathway to shape and grow the future of our organic offering

If this opportunity excites you but you’re unsure where you’d land on the package — let’s talk. We’re committed to fair, transparent conversations from the start.

🌟 Why join ClickThrough?

• SEO is an established core service at ClickThrough — you’ll be leading its next phase of growth and innovation
• Strategic ownership of organic performance across ambitious, high-growth clients
• Smart, collaborative teammates across SEO, PPC, UX, CRO, Content, Analytics, and AI
• Genuine leadership influence on team, service, and strategic direction
• The tools, trust, and flexibility to do your best work
• A growing, well-established agency where initiative and insight are genuinely valued

🛠️ Tools & environment

We use GA4, Ahrefs, Screaming Frog, ChatGPT, and a range of AI-powered tools — and we’re always open to your suggestions. You’ll have the autonomy and support to elevate how we work and what we deliver.

💬 About us

ClickThrough is a digital performance agency helping ambitious brands grow smarter and faster.

We combine strategic thinking with hands-on delivery across SEO, paid media, UX, content, CRO, and AI to unlock sustainable growth.

Our vision:
To set new standards for digital performance by harnessing AI-powered innovation, led by elite digital marketing talent.

Our mission:
To empower brands with AI-powered digital strategies that optimise efficiency, performance, and business growth.

Our values guide how we work, lead, and grow together:

• Love clients & inspire loyalty
• Speak your truth & seek feedback
• Be productive & make an impact
• Build relationships and be part of something great

We’re also committed to building an inclusive team and encourage applications from all backgrounds and experiences.