Marketing & Campaigns Manager
This is a Permanent, Full Time vacancy that will close in {x} days at {xx:xx} BST.
The Vacancy
We are looking for an ambitious and experienced Marketing & Campaigns Manager to lead the delivery of integrated marketing campaigns that support student recruitment, brand awareness and engagement across our colleges.
Reporting to the Director of Marketing & Admissions, you will translate strategic priorities into effective operational marketing plans, ensuring campaigns are delivered on time, on budget and achieve measurable results. You will lead and develop a team of marketing professionals, oversee marketing support for events and recruitment activities, and champion a consistent, high-quality brand experience across every channel and customer touchpoint.
This is an exciting opportunity for a proactive marketing leader who combines strong people management skills with a passion for campaign delivery, continuous improvement and data-driven decision making.
Responsibilities
You will be responsible for:
- Lead the operational planning, coordination and delivery of integrated marketing campaigns, events and promotional activities across the College.
- Manage, motivate and develop the Marketing & Campaigns team, including workload planning, performance management and professional development.
- Translate strategic objectives into effective marketing plans with clear goals, budgets, timelines and performance measures.
- Monitor campaign performance, analyse results and provide actionable recommendations to maximise return on investment and continuous improvement.
- Work closely with Admissions, curriculum teams and wider stakeholders to enhance the customer journey and support recruitment objectives.
- Manage campaign budgets, purchase orders and resources effectively.
Requirements
You will need:
Essential
- Degree in a relevant subject and/or a professional marketing qualification (such as CIM or IDM), or significant equivalent experience.
- Experience delivering successful integrated marketing campaigns across multiple channels.
- Experience managing and developing staff, including performance management responsibilities.
- Experience analysing campaign performance, reporting on insights and using data to inform decision making.
- Experience managing marketing budgets and resources.
- Strong stakeholder management, communication and relationship-building skills.
- Excellent organisation, project management and prioritisation skills, with the ability to manage multiple deadlines.
- A proactive, innovative and solutions-focused approach to work.
- Ability to travel between locations and hold a full driving licence with access to a vehicle.
Desirable
- Experience working within the Further Education or Higher Education sector.
Personal Qualities
- Creative thinker with a strong customer focus.
- Confident leader who can inspire and develop others.
- Data-driven and commercially aware.
- Adaptable, resilient and comfortable working in a fast-paced environment.
- Passionate about delivering exceptional campaigns and customer experiences.
Benefits
In return, you will receive:
- Invest in Your Growth: Access a wide range of training, in-house coaching, workshops, and funding for qualifications. Opportunities for funded research, with potential international travel.
- Generous Pension Plans: Benefit from either the Local Government Pension Scheme or Teachers’ Pension Scheme.
- Ample Time Off: Enjoy a generous annual leave package to maintain a healthy work-life balance.
- Exclusive Discounts: Get an NUS TOTUM card, offering discounts with hundreds of retailers.
Visit our website to learn more!
Application
How to apply
We strive in offering an inclusive and accessible recruitment and interview process to all candidates. Should you have any questions at all, or require any support with reasonable adjustments, please contact recruitment@hsdc.ac.uk and a member of our team will respond as soon as possible.
For more information on the position itself, please connect with Julia Holt at Julia.holt@hsdc.ac.uk for any queries. Please note, we appreciate the value of each applicant but kindly ask that you complete an application form as we do not accept CV’s.
About Us
Would you like to work for us? We pride ourselves on being an employer of choice, seeking only the best people to help our students and colleagues realise their dreams and potential.
If you’re looking for college jobs in Hampshire, see how we support our people with health and wellbeing, learn more about the recruitment process, explore the benefits, and view our vacancies. Apply today!
Benefits
*If you are recruited as an unqualified lecturer, you must enrol on the PGCE/Cert Ed within your first two years of employment. You are also enrolled on the fully funded Level 3 Award in Education & Training (formally known as PTLLS) shortly after you start with us, so your formal teacher training starts straight away.
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